Meet The

Team

The Founder and Leader.

Sally Burleigh has been a familiar face and name in Australia’s media and public relations sector for over 20 years. Commencing her media and communications under Ita Buttrose, Sally’s career trajectory was swift taking her on to London, New York and Asia before returning to Australia to launch The Lifestyle Channel, Channel V, Arena, Nickelodeon & the Discovery Channel.

Sally’s work in multi-media, personality, travel, lifestyle, food and wine PR has since set the foundation for an extensive and highly engaged agency remit. Since Agency B&Co (ex-SBPR) launched 20 years ago, Sally has built a dynamic working team with three key divisions in the business: Lifestyle, Travel, Food & Wine; Fashion & Design; Arts & Entertainment.

Her hands on management style and work ethic is something that clients have come to rely on. Into this mix has seen the agency work with major celebrities from Oprah Winfrey and Jamie Oliver, to Elle Macpherson, Joe Jonas and The Veronicas, to Michael Clarke and Ian Thorpe!

Sally has also aided in fundraising support and committee work on a number of foundations including the YWCA, The Loyal Foundation, The Queen Elizabeth Diamond Jubilee Trust, and in 2019 she continues her support of the Sydney Dance Company as they celebrate their 50 Years.

Sally Burleigh

The Team.

Ashleigh Airlie

Senior Account Manager – Lifestyle

Ashleigh Airlie is a communications expert who has built her career specialising in lifestyle and hospitality brands with Cru Media, Frank PR and We Are Example before joining Agency B&Co.

A focused and determined team member with strong leadership qualities, Ashleigh is a highly accountable team player. She is also a strategic thinker who strives to achieve the best results possible for a client.

Ashleigh has worked on corporate, travel and lifestyle accounts including: Reckitt Benckiser, Club Med, Melbourne Airport, Taste of Sydney, Crone Architects, Mirvac, Royal Carribbean Cruises, TFE Hotels and Deliveroo.

Anastasia Rose

Senior Account Director – Lifestyle

Anastasia Rose is a strategic and highly creative communications director, with over 15 years’ experience, working across a portfolio of international and local brands including Christian Dior, Tiffany & Co., Woolmark, Mercedes Australian Fashion Week and MYER.

Anastasia has a proven track record for developing and executing strategies that drive awareness, engagement, loyalty and revenue through best in class media, public relations and personality, influencer, content and marketing messaging across all consumer touch points. Anastasia has worked in Sydney, Melbourne and Canberra and also driven successful marketing and media campaigns in the US, Australia, New Zealand and the APAC region.

She joins us from Christian Dior as Communications Director in Australia. Prior to that she was Senior Account Director for leading Australian fashion, luxury and lifestyle agency, NAC Consulting, whom she was with for 5 years leading strategy and comms direction on a myriad of local and international clients in the lifestyle, food and beverage, hospitality and fashion arenas.

Kimberley Di Paola

Account Executive

Kimberley Di Paola is an Account Executive specialising in hospitality and lifestyle communications.

During her time at AgencyB&Co, Kimberley has worked with some of Sydney’s best dining venues including China Doll, China Lane, District Brasserie, Mercado and Bacco.

She is currently working on the agency’s biggest accounts including Sofitel Darling Harbour, Central Park Mall, Sydney Airport and Infinity Pacific.

Kimberley has developed a strong passion and understanding of the hospitality landscape and strives to achieve the best possible results for a client.

Chelsea Stewart

Fashion Account Executive

As a key stakeholder in the Fashion Department, Chelsea has built strong and meaningful relationships with relevant media and influencers while managing a successful working showroom.

Chelsea has a deep love for fashion working across all fashion brands including COS, MAVI, Luxe Deluxe, Jan Logan, Sleeping With Jacques and Tutu du Monde as well as assisting with lifestyle clients Sydney Dance Company and Women in Hospitality to execute their strategies and events.

Chelsea has a passion for social media and creates content and manages the accounts of Agency B&Co and Women in Hospitality with a proven track record of boosting  followers and engagement across all platforms (Instagram, Facebook, LinkedIn).

The Co.

Fiona King

Brand, Content & Digital Strategist

Fiona King has extensive experience in media and communications that has seen her direct the launches of Australia’s leading brands and increase the profile of international brands in Australia and NZ.

By harnessing the power of data, technology and ideas, Fi delivered the high profile Rebel Wilson campaign to launch Stan in Australia, and recently created a successful consumer direct content campaign to build awareness for Travel Portland, Oregon in the Oceania market, curating the ultimate collaboration with The Bondi Hipsters, Future Film Makers of America (“Portlandia” Production crew), and Flight Centre.

Fi loves to help brands connect with their audiences by understanding why they do what they do, and creating ideas that drive engagement via clear communications in multi-platform environments.

Fi has worked and consulted to leading media and lifestyle brands including Solotel Group (Barangaroo House, North Bondi Fish, Opera Bar), Foxtel, Nine Entertainment Company, 20th Century Fox, ACP, Pacific Magazines, Hamilton Island, Sephora, Missguided, Travel Portland, Australian Museum and the ABC.

Fiona’s speaker and advisory engagements include PROMAX BDA India Mumbai, VidCon Australia, and Mumbrella Comms Con.